TRIGGERS
Any signal can start a workflow.
New trend detected
Pulse identifies a rising signal in your niche
New competitor activity
Radar spots a campaign or product move
Campaign date reached
Scheduled date triggers next workflow step
Content approved
Approval gate opens the publishing pipeline
Performance threshold reached
Metrics cross a defined boundary
Scheduled date
Calendar-based trigger for recurring workflows
New lead
CRM event fires a nurture sequence
Form submitted
Website interaction starts a response flow
New asset created
Studio completion triggers distribution
New audience signal
Behavioural data shifts strategy
Manual trigger
Your team fires the flow on demand
Custom event
Any API event via webhook integration
BUILDER
Connect intelligence to action.
TRIGGER
Trend detected by Pulse
+
CONDITION
Opportunity score > 70
+
AI ACTION
Generate content brief + draft
+
✓ Schedule → Publish
↩ Return to Studio
MEASURE
Monitor performance
+
TEMPLATES
Start with a proven workflow.
Trend → Content
From signal to published post in one chain
Campaign Launch
Coordinate assets, approvals and publishing
Weekly Social Engine
Automated weekly content cycle
Competitor Response
React to competitor moves within hours
Lead Nurture
Email + content sequence from first touch
Content Repurposing
One piece → multiple formats automatically
Monthly Reporting
Pull data, generate insights, send report
Client Approval Workflow
Review, revise, approve and publish
Automated doesn't mean uncontrolled.
Every workflow can include human-in-the-loop approval steps. No content publishes, no budget is committed, no message is sent without the gate your team defines.
Approvers see content in context — channel, format, audience — and can approve, request changes or reject with a single click from any device.
Audit trails capture every decision, every revision and every approval. So nothing ever disappears into a black box.
APPROVAL REQUIRED
AI Generated — Awaiting Human Review
TRACEABILITY
Every action. Fully traceable.
Live Activity Log
10:02Trend detected: "sustainable footwear"
10:03Opportunity score: 84/100
10:04Brief generated
LOGIC
Workflows that think, not just execute.
POST PUBLISHED
Check performance after 48h
Strong
>5% engagement
AMPLIFY
Create boosted version
Average
2–5% engagement
CONTINUE
Standard schedule
Weak
<2% engagement
ANALYSE
Generate recommendation
MONITORING
See everything running.
12
Active workflows
47
Runs today
3
Awaiting approval
234
Completed this week
2
Require attention
96%
Success rate
THE PLATFORM
Automation orchestrates the entire platform.
Every Kreaitiv product plugs into the automation layer.
Pulse
Trend detection feeds automation triggers
Radar
Competitor signals start response workflows
Sim
Campaign simulations inform conditional logic
Studio
AI content generation wired into every chain
Social
Multi-platform scheduling at the end of each flow
Live
Performance monitoring closes the intelligence loop